Who we are
Our website address is: https://northdigitalsynergy.com.
North Digital Synergy is a digital performance marketing agency operating from:
- 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
- Karolou Ntil 53, 54623, Thessaloniki, Greece
B2B Direct Marketing & Business Outreach (Legitimate Interest)
In addition to data collected directly via our website, we process professional contact details of corporate representatives and business professionals for business-to-business (B2B) communications and direct outreach.
- Legal Basis (GDPR Article 6(1)(f)): We process this data relying on our legitimate commercial interest to introduce targeted digital marketing, performance, and consulting services to relevant businesses and decision-makers. We balance our interests against your fundamental privacy rights through a Legitimate Interest Assessment (LIA), ensuring outreach is targeted strictly to business roles where our services provide clear professional relevance.
- Sources of Data (GDPR Article 14): Where contact details were not provided directly by you, they were sourced from publicly accessible corporate websites, business registries, and public professional social networking platforms (such as LinkedIn). The categories of data collected are strictly limited to professional details: full name, business email address, job title/role, company name, and company URL.
- Right to Object / Opt-Out (GDPR Article 21): You maintain an absolute and unconditional right to object to the processing of your personal data for direct marketing purposes at any time. Every outreach email contains an immediate “Unsubscribe” mechanism. Alternatively, you may exercise your right to object by replying directly with “unsubscribe” or by emailing us at
contact@northdigitalsynergy.com. Upon opting out, your contact details are placed on a secure suppression list to prevent future correspondence.
Comments
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
Media
If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.
Cookies
If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
Who we share your data with
We do not sell, rent, or trade your personal data. We only share data with trusted technical service providers who assist us in operating our website, managing email delivery, and conducting outreach under strict data processing agreements:
- Email service and infrastructure providers (e.g. SMTP routing, cold outreach platforms).
- Anti-spam detection and security services.
- If you request a password reset, your IP address will be included in the reset email.
How long we retain your data
- Comments: If you leave a comment, the comment and its metadata are retained indefinitely so we can recognise and approve any follow-up comments automatically.
- Registered Users: For users that register on our website (if any), we store the personal information provided in their user profile. All users can view, edit, or delete their personal information at any time (except username changes). Website administrators can also view and edit that information.
- B2B Outreach Records: Professional contact data gathered for B2B outreach is retained for a maximum of 12 months from the last interaction, unless an opt-out request is submitted earlier. When an opt-out occurs, minimal identifying data (the email address) is retained indefinitely on a suppression list solely to ensure no further contact is initiated.
What rights you have over your data
Under the General Data Protection Regulation (GDPR), you hold specific rights regarding your personal data:
- Access & Portability: Request an exported copy of the personal data we hold about you.
- Rectification: Request correction of inaccurate or incomplete data.
- Erasure (“Right to be Forgotten”): Request that we erase any personal data we hold about you (excluding data we are obliged to retain for administrative, legal, or security purposes).
- Objection & Restriction: Object to processing based on legitimate interest or restrict processing under certain conditions.
- Right to Lodge a Complaint: You have the right to lodge a complaint with your local supervisory authority (e.g. the Hellenic Data Protection Authority in Greece or the Information Commissioner’s Office in the UK).
To exercise any of these rights, contact our Data Protection team at contact@northdigitalsynergy.com.
Where your data is sent
Visitor comments may be checked through an automated spam detection service. Data transfers to third-party processors outside the European Economic Area (EEA) or the UK occur only under approved safeguards, such as European Commission Standard Contractual Clauses (SCCs) or UK International Data Transfer Agreements (IDTAs).